As part of the NIDA Project, coordinated by Karadeniz Technical University, "Plastic-Free Day" events were held featuring the participation of 20 university students and 20 children - students and alumni of the "Kids Zone" - from various age groups. The works created during these events were transformed into an awareness-raising exhibition titled "12 Minutes" under the coordination and curatorial direction of Instr. Sinem ÇOL and presented to visitors at Trabzon Press Museum.

Originally scheduled to remain open throughout July as part of "Plastic-Free July," the exhibition was extended until September 15, 2026, due to the intense public interest it attracted. "12 Minutes" drew attention to the impact of plastic usage on the environment and aquatic ecosystems, inviting visitors to reflect on sustainable living and environmental responsibility.